The wise speak and quote truth, often universal truth that transcends time or has evolved due to time.
The manipulative misquotes, takes soundbites out of context, and re-writes the words of the wise for the purpose of self-interest.
Those seeking to become wise will spend time evaluating a source for its honesty, clarity, and truth. Those seeking to be led will simply believe that which confirms their desired state of being whether it is truth or falsehood.
Both will believe they have found truth, but only one will know that they have.